Contact Us

Target Ad Draws Praise for Featuring Young Boy With Down Syndrome [PHOTO]

target ad down's syndrome boy

Rick Smith, whose site ‘Noah’s Dad’ is about his son with Down syndrome, is singing the praises of big-box retailer Target, which recently included a 6-year-old boy with the chromosomal condition in one of its ads.

In a post written January 2, Smith applauded the store not only for including Ryan, the young model, but for the way in which it was done:

“This wasn’t a ‘Special Clothing For Special People’ catalog. There wasn’t a call out somewhere on the page proudly proclaiming that ‘Target’s proud to feature a model with Down syndrome in this week’s ad!’ And they didn’t even ask him to model a shirt with the phrase, ‘We Aren’t All Angels’ printed on the front.

In other words, they didn’t make a big deal out of it. I like that.”

Smith told the Daily News that the ad could help people understand that children with Down syndrome are typical kids. “Some people imagine children born with Down syndrome as sick, or unable to do many of the same tasks that a typical child does,” he says. “However, this is not true.”

As for Ryan, the blonde, blue-eyed model, this wasn’t his first time in front of the cameras — he’s also appeared in a catalog for the department store Nordstrom. His mom says the experiences have been a confidence-boost for him, adding, “We are honored that Ryan is making the Down syndrome community proud. He is a beautiful boy inside and out. He makes us better parents, and a better family.”

[via Daily News]

Best of News Talk 940

Recommended For You

Best of the Web

It appears that you already have an account created within our VIP network of sites on . To keep your personal information safe, we need to verify that it's really you. To activate your account, please confirm your password. When you have confirmed your password, you will be able to log in through Facebook on both sites.

Forgot your password?

*Please note that your prizes and activities will not be shared between programs within our VIP network.

It appears that you already have an account on this site associated with . To connect your existing account just click on the account activation button below. You will maintain your existing VIP profile. After you do this, you will be able to always log in to using your original account information.

*Please note that your prizes and activities will not be shared between programs within our VIP network.

Please fill out the information below to help us provide you a better experience.

(Forgot your password?)

Not a member? Sign up here

Sign up for VOA VIP Club quickly by connecting your Facebook account. It's just as secure and no password to remember!

Sign up to have exclusive VOA VIP Club contests, events, coupons, presales, and much more delivered to you for FREE.