Forget neatly folded letters in embossed envelopes, University of Florida recruiting coordinator Joker Phillips is going full geek on prep recruits. In the past week, Phillips, who has been tweeting non-traditional marketing images with the hashtag #comeplayWRforthejoker for sometime now, used a mock up of Harry Potter flyin
In the most glaring example of a lack of marketing creativity and out of obvious desire for a paid name sponsor, the new four-team college football playoff system that is replacing the Bowl Championship Series will be called the
The New York Yankees may have found a new way to affirm their status as baseball's Evil Empire. According to a Blue Jays fan, guards employed by the Yankees had two Jays fans removed from Friday night's Yankees-Blue Jays game at Rogers Centre in T
A day after the city of Boston was locked down under a 'shelter-in-place' order while a massive manhunt captured the last suspect at large in last Monday's Boston Marathon bombings, the Boston Red Sox held extended pregame ceremonies at Fenway Park on Saturday to honor the memory of the victims of the attacks and celebrate the Boston police, emergency responders and marathon volunteers
The baseball team at Valencia (Ca.) West Ranch High School is very aware of all the potential dangers on a baseball field: errant cleats, bean balls and, you know, rattlesnakes. Since August 11, t
The University of Tennessee football team could be a lot more dangerous this fall. The Volunteers and new head coach Butch Jones have a drone. For now, Tennessee claims it's just using the hovering drone to record different angles of pla