How rare is it for a Will Smith sci-fi blockbuster to not open at number one at the box office? Also, how horrible must it feel for a Will Smith sci-fi blockbuster to not only get beaten by the second week of a long running franchise about fast cars, but by a magician thriller headlined by Jesse Eisenberg?
Well, it looks like we have an answer to the question of whether or not audiences are interested in a historical, racially charged baseball movie. Brian Helgeland's '42' opened at the top of the box office this weekend, instantly breaking the record for biggest opening for a baseball movie. Sure, it's a minor record to break, but a record is a record.
You can't imagine two films more different than 'The Croods' and 'Olympus Has Fallen,' but right now the two of them sit on top of the box office chart, both temporarily linked by the fact that a bunch of people apparently wanted to see them this weekend. It's the first time in forever that two films have opened to over $30 million at the same time...but it wasn't golden for all of the new releases.
Is Melissa McCarthy a movie star yet? The opening weekend of 'Identity Thief' suggests that yes, she is. After all, all of those people weren't flocking to this movie because of Jason Bateman (as delightful as he is). Anyway, all of this pretty much means that McCarthy's asking price just doubled.
You really only need to say one thing about the opening weekend of Kathryn Bigelow's 'Zero Dark Thirty': it made more in three days than 'The Hurt Locker' did in its entire run. If there's anything that's going to alleviate getting snubbed for at the Oscars in the Best Director category, it's that.
Something went horribly wrong this weekend. Despite a few high profile new releases and the mere presence of 'The Hobbit: An Unexpected Journey,' this weekend's box office was, uh...not great. What happened here?
Was there ever any doubt that 'The Hobbit: An Unexpected Journey' was going to dominate this weekend? Heck, it's probably going to dominate next weekend, too. If audiences embrace it like they did 'Lord of the Rings,' it may even dominate the week after that. The big question now is whether or not Peter Jackson's return to Middle Earth will make a bunch of money, but exactly how many bunches.
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